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Why Vanity Fair Nightgowns Are Always So Popular

Vanity Fair Nightgowns - With all of the new fast-fashion and cutting edge intimate apparel that’s emerging on what seems like a daily basis, it’s not surprising that quality classic night gowns with a retro chic vibe are always in vogue.

vanity fair nightgowns

Which brand are we talking about? The lingerie and sleepwear icon known as Vanity Fair.

Manufactured under the Exquisite Form label, this much loved American sleep wear and intimate apparel brand offers ageless styles in a fantastic range of beautiful eye-catching colors that enjoy immense popularity.

From simple lightweight nylon nighties to comfortable wear it and forget it pajamas, robes, and lingerie, it’s easy to see why so many enjoy this timeless sleepwear favorite.


Vanity Fair Nightgowns Are Effortless & Easy To Wear

Exquisite Form makes it easy to say goodbye to gimmicky ladies sleepwear, uncomfortable nighties and robes, and hard to pull off styles that scream “fashion victim”.

Instead, VF focuses on classic styles and the simplicity of quality lightweight nightgowns that are designed with the comfort and simplicity that today's busy woman craves.

We love the soft, flowing cut, the silky look, and the gentle styling of their nylon nightgowns that feel just as comfortable and carefree to wear today as ever.


Carmen's Tip

The uber popular Coloratura line is a great choice for those who carry a bit of weight around their midsection or simply prefer an an easy less constrictive fit.

This popular nighty features classic V-neck with ruching along the neckline in a flowing straight A-line knee-length style.


Timeless Sleepwear Styles

Looking for lightweight and simple nightwear? Vanity Fair nightgowns check all the boxes when it comes to classic design.

From the A-line cut, the modest v-neckline, the mid length and the classic sleeveless style, these are nightgowns that look as pretty today as they did 75 years ago.

Vanity Fair embodies timeless elegance and simplicity that accentuates a woman's curves - and that’s something that even today’s woman just can’t say no to.

vanity fair lingerie

Universally Flattering Nightgowns

One thing that never goes out of style is the excitement of finding a night gown that fits and flatters. And, looking and feeling your best is something that is always on trend, whether it’s 1970 or 2016.

Vanity Fair nightgowns are known for easy styling that's universally flattering with an A-line silhouette.

The knee length cut makes legs look long and lean without being too bare. The V-neck elongates the figure and reveals just enough feminine curves.

Put it all together and you’ve got a beautiful nightgown that can be worn without a care, yesterday, today, and tomorrow.


Did You Know?

Vanity Fair innovated the stretchy tricot fabric used in many of its popular sleepwear styles. This lightweight fabric is extremely durable, feminine, AND comfortable - a great choice that's just as nice for day to day wear as it is for travel.



There's A Nighty For Everyone

Whether you’re into a romantic, feminine look, a clean and simple style, or prefer to play up your powers of seduction, there’s a gown that works for you.

From sexy black, to fresh whites and neutrals, to pretty pastels, or rich jewel tones, there’s a shade that works for any mood and looks great on any complexion.

With today’s ever changing sleepwear for women it’s hard to find styles that are guaranteed to look great, which is why this nightwear is seeing a resurgence in popularity, from women who value classic pretty nightgowns that simply make them look great.


sleepwear for women

Travel Tip

Planning a weekend getaway or a dream vacation to an exotic locale? When putting together a list of things to pack for yourg trip, consider taking along one or two Vanity Fair nightgowns. They're a wonderful travel choice.

Why? For a number of reasons -

  • They're made of thin tricot fabric that does not wrinkle easily and always looks great
  • Vanity Fair nightgowns take up minimal (and very precious) room in a suitcase or overnight bag
  • They're lightweight and comfortable in any climate
  • They're hand wash or machine washable and air dry quickly

Womens Nightgowns: Everything Old Is New Again

In a sea of mass-production and a battle for the newest, hottest, latest, and greatest, many are admitting to a fatigue with cheaply made throw away fashion.

There's a yen to slow things down, to simplify, and turn back the clock to beautiful lingerie and sleepwear styles that were loved in the past.

From their humble beginnings in 1899, to the height of their popularity in the 60s and 70s, Vanity Fair has managed to stay relevant in the face of quick-fix disposable fashion and intimate apparel that overwhelms so many of us today.

Suddenly their simple, modest, and classic womens sleepwear looks more modern and appealing than ever before. Life doesn't have to be complicated....and that's a good thing!

Did You Know?

Loungewear and sleepwear brands may come and go in today's fast-paced world, but one adage always rings true - that is that quality never goes out of style.